--- title: What Real Estate Professionals Are Really Looking for in AI description: Discover what real estate firms want from AI in 2025. Free report with insights on adoption, use cases, compliance, and integrations. --- [![kolena logo icon+text white](https://go.kolena.com/hubfs/kolena%20logo%20icon+text%20white.svg "kolena logo icon+text white")](https://www.kolena.com) # **Report: What Real Estate Professionals Are *Really* Looking for in AI** ## **New 2025 research based on 654 buyer conversations across 398 real estate companies.** ![20250924_1238_Modern Report on Desk_remix_01k5yknwn2fget61ktxbh1y7kj](https://go.kolena.com/hs-fs/hubfs/20250924_1238_Modern%20Report%20on%20Desk_remix_01k5yknwn2fget61ktxbh1y7kj.png?width=1024&height=1536&name=20250924_1238_Modern%20Report%20on%20Desk_remix_01k5yknwn2fget61ktxbh1y7kj.png "20250924_1238_Modern Report on Desk_remix_01k5yknwn2fget61ktxbh1y7kj") AI is transforming commercial real estate — but most firms are still figuring out how to move from **buzz to business value**. Between March and September 2025, Kolena analyzed over 650 sales discovery calls with real estate professionals using a specialized AI research agent. The result: the most comprehensive picture yet of how the industry is thinking about AI adoption. This free report reveals: - 📊 **Where the industry really stands:** 60% of companies are still only evaluating AI, with just 3% fully standardized. - ⏱ **How urgent adoption has become:** 40% of buyers with a timeline want AI in place immediately. - 📄 **The top workflows driving demand:** lease abstraction, underwriting, investment memo/report generation. - 🔐 **The roadblocks:** 45% of firms cite compliance requirements, while accuracy and data security remain top concerns. - 🔌 **The integrations that matter most:** Excel, SharePoint, and Yardi dominate buyer requests. - 🛠 **Best practices:** Why 95% of GenAI pilots fail — and how real estate firms can beat the odds. **Download the free report today** to see what your peers are planning — and where the industry is heading.         ### Download it now! Kolena Inc., 2025 [mailto:pam@kolena.com](mailto:pam@kolena.com)